For decades, company websites have acted like brochures, giving your visitors just enough information to learn about your company and product and make the decision whether they’d like to contact you or walk away. As a result, the website design and building process has remained relatively static. You’d hire a team, tell them what to build, and then do it again in three years when your site inevitably becomes outdated.
But times are changing.
Growth Driven Design (GDD) is offering a new site redesign methodology — one that lets data guide you and helps your site become the lead generation machine you’ve always wanted it to be.
Introducing: User Driven Design for Conversions
To share the benefits of a new methodology and let you in on how you can implement it within your organization, we’ve created a guide that will help you reboot your site, making it truly your best salesperson.
This eBook walks you through the reason for a shifting methodology, highlights key principles of growth driven design, details the actions behind the method, and takes a deeper dive into some of the benefits of GDD, including:
• More accurate timelines and a well-managed budget
• Demand generation and responding to user needs
• Building a partnership with a design team
We’ve also included information about why your leadership team should buy in and how you can most clearly show them the benefits of Growth Driven Design — a valuable component to making the process work best for your organization.
Stay at the cutting edge of Inbound and help fuel your company’s growth using this new method for rebooting your site.