Is Your Development Cycle Stalling Your Mobile Campaigns? Try Personalization

mobile campaignsAs a marketer, you likely already recognize the importance of constantly optimizing each of your marketing tactics. And if your company has a mobile app, you are probably trying to apply this principle to your mobile campaigns. But if you’re like most marketers, you have found that this task is littered with challenges.

A recent study from mobile experience management firm Apptimize found th […]

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