Consumers Want Personalization: Stats Roundup

consumers want personalizationAt Evergage, we talk a lot about how personalization can help marketers drive conversions, boost engagement, and improve loyalty. We’re not alone in talking about the benefits to marketers — analysts continue to share findings of success and trends for the future. For example, Gartner found that by 2020, smart personalization engines used to recognize customer intent will enable digital busine […]

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