How to Use Social Proof Without Asking Your Customers to Do Anything

social proofPurchasing something online is inherently risky. You can’t see or touch the product you buy. Instead, you have to rely on images and product descriptions to help you find what you’re looking for. If you’ve chosen incorrectly, you won’t find out until the product arrives, sometimes several days later. To help shoppers feel more confident in their decisions and make the choice to buy, many r […]

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